The Direct Answer
Core Web Vitals targets: LCP under 2.5s, INP under 200ms, CLS under 0.1. Wholesale procurement pages hit these by keeping markup lean, deferring non-critical scripts, and serving images at appropriate dimensions.
The Slightly Longer Explanation
LCP (Largest Contentful Paint) measures perceived load time. Under 2.5s on mobile is the target — usually hit by serving above-the-fold content from server-rendered HTML, not client-side hydration.
INP (Interaction to Next Paint) measures input responsiveness. Under 200ms is the target — usually hit by minimising JavaScript main-thread work.
CLS (Cumulative Layout Shift) measures visual stability. Under 0.1 — usually hit by reserving image dimensions and avoiding late-loading ad slots.
Buyer Checklist
Before you act on the answer above, run through this:
- Audit current LCP/INP/CLS via PageSpeed Insights
- Defer non-critical scripts to avoid blocking LCP
- Reserve dimensions for images and embeds to avoid CLS
- Re-test after every major template change
Where This Sits In The Bigger Picture
This is an answer page — short by design, anchored to one question. The longer-form reasoning lives in the linked pages below.
Related reading:
The qualification wizard is the next step when you’re ready to turn the answer into a quote.
